Navigating Crisis Communication in the Colorado Tourism Industry

Crisis Communications, Media Training

In today’s unpredictable climate, crisis communication has never been more critical for tourism and outdoor industry professionals.  Last week, Jennifer Miller and Katie Trexler McLean were invited by the Colorado Tourism Office to deliver this training to industry...

Media Relations: What Does Off-The-Record Really Mean?

Media Training, News

By Jennifer Miller and Gil Rudawsky There is reputational risk attached to “going off the record” with a reporter. To shed light on how journalism works, The New York Times offers a series of short posts that explains some of its practices. Here is a behind-the-scenes...

Media Training: Journalists Share Interview Pitfalls

Media Training

By Jennifer Miller, Rockford Gray Managing Partner In television news there is a phrase correspondents hear before almost every live shot, “Look good. Sound good.” It has nothing to do with their appearance. It is all about the signal. Before 2020, this was the work...

Media Experts Join Rockford Gray

Media Training, News, Reputation Management

New Team Members Focus on Media Training, Crisis Communications and Strategic Communications By Jennifer Miller and Gil Rudawsky DENVER – Building on Rockford Gray’s growing media training and strategic communications practice areas, the Denver-based communications...

Media Interview is Not a Conversation

Featured, Media Training

By Jennifer Miller, Rockford Gray Managing Partner Media attention either sought after or foisted upon an organization, can put an executive in front of a reporter for an interview. How difficult can this be? You just sit down or get on the phone with a reporter and...

How to Set Up Your Event Media Area for Great Press Coverage

Media Training, Public Relations

Getting media attention for your story or event is more difficult than ever.   By Jennifer Miller and Gil Rudawsky In today’s world of media-savvy public relations professionals, print and TV reporters are being pitched constantly. And with social media in the...