News, Public Relations
By Karen Mason, Rockford Gray, Senior Director How to use data in Media Pitches Key Takeaways:– Data helps validate your media pitch and makes it more timely and newsworthy– National trends become stronger when paired with local relevance– Journalists look for...
Media Training, News
Face to Face Interviews Are a Rarity By Jennifer Miller and Gil Rudawsky, Rockford Gray Zoom, Skype, WebEx and Microsoft Teams are now the standard platforms for most media interviews. Given this fact, it is important for every organization and every subject matter...