Crisis Communications, Reputation Management
By Gil Rudawsky, Rockford Gray Partner For many organizations, a crisis is the worst day imaginable. One of the biggest crisis communication challenges is what do we say when we can’t say anything? In the initial minutes of a crisis, you are limited in what you can...
Crisis Communications, Strategic Communications
By Gil Rudawsky, Rockford Gray Partner There is a defining characteristic of every crisis, and how you manage it will largely determine whether your reputation has been grievously damaged or you emerge largely unscathed. First, a definition of terms. Contrary to what...