Crisis Communication Planning and Incident Triggers

Crisis Communications

When developing a crisis communication plan, one element the Rockford Gray team of experts includes is a “Classification of Incidents” chart. The chart breaks out three tiers of incidents – minor, serious and major. We include examples of incidents for each tier and a...

Issues Management versus Crisis Management

Crisis Communications

We are often asked about the difference between Issues Management and Crisis Management. Rockford Gray’s team of experts see a crisis as an immediate situation: People are hurt. Customers are affected. Work or production has been affected. An issue has the...

Is AI Changing Crisis Communication Planning and Response?

Crisis Communications

By Jennifer Miller and Gil Rudawsky AI is changing crisis communication by offering speed, efficiency, and data analysis capabilities. It can automate tasks, personalize communication, and provide real-time insights, but human oversight is crucial for accuracy,...

What’s Next: How Crisis Communication Strategy is Changing

Crisis Communications, Strategic Communications

By Jennifer Miller and Gil Rudawsky, Rockford Gray Partners Crisis communication strategy is changing, and so is our need to evolve how we manage brand reputation and respond to crises. We are continually evolving our crisis communications strategies to address the...

Media Experts Join Rockford Gray

Media Training, News, Reputation Management

New Team Members Focus on Media Training, Crisis Communications and Strategic Communications By Jennifer Miller and Gil Rudawsky DENVER – Building on Rockford Gray’s growing media training and strategic communications practice areas, the Denver-based communications...