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The Golden Hour: Crisis Communication in the First 60 Minutes

The Golden Hour: Crisis Communication in the First 60 Minutes

All Categories, Crisis Communications

By Gil Rudawsky, Rockford Gray Partner We call the first hour of a crisis the “golden hour” because it is the window in a crisis when how you respond – or fail to respond – often determines how others will perceive your management of the crisis. An integral part of a...

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